Comparison

Rexabook vs Vagaro

An honest side-by-side of Vagaro and Rexabook - features, pricing, where each platform wins, and which one is right for your business.

US-focused booking with built-in marketplace

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The short version

Vagaro is one of the larger US-based booking platforms, offering a full suite of salon, spa, and fitness tools with a built-in marketplace. It's primarily a US product, with limited UK/EU presence - most of its support, payment infrastructure, and customer base are US-centric.

Where Vagaro is strong

  • Mature feature set including marketing, payroll, and inventory
  • Built-in marketplace with US client discovery
  • Strong mobile apps for owner and client

Where Vagaro falls short

  • US-focused - limited payment and tax support outside the US
  • No time-based pricing rules - prices are fixed regardless of day or time
  • Higher starting subscription than Rexabook

Feature comparison

AI Receptionist (email + contact form)

Rexabook

Vagaro

Auto-charge no-shows & late cancels

Rexabook

Vagaro

Online booking page on your own subdomain

Rexabook

Vagaro

Multi-page website builder (AI-drafted pages, drag-and-drop canvas, design themes)

Rexabook

Free on every plan, including Free

Vagaro

Paid add-on (MySite, ~$20-30/mo) - no AI drafting documented

Marketplace client discovery

Rexabook

Vagaro

No commission on bookings

Rexabook

Vagaro

Free plan

Rexabook

Whole team included, uncapped seats

Vagaro

No free plan (30-day trial only)

AI service import (photo or URL)

Rexabook

Vagaro

Card-on-file at booking

Rexabook

Vagaro

Prepaid session packages

Rexabook

Vagaro

SMS confirmations & reminders

Rexabook

Vagaro

Not publicly documented

Per-staff payment splitting (chair/booth rental)

Rexabook

Vagaro

Mobile / travel-aware booking (Home Base + Travel Areas)

Rexabook

Home Base + Travel Areas + route planning

Vagaro

Travel radius, no route planning

Multi-location support

Rexabook

Vagaro

Staff seats

Rexabook

Free plan uncapped; Base/Pro: 1 free, then paid per seat

Vagaro

Paid per extra staff

Staff commission tracking

Rexabook

Vagaro

Local SEO tooling (schema, sitemap, site verification)

Rexabook

Vagaro

Not publicly documented

Client notes & tags

Rexabook

Vagaro

Loyalty stamp cards

Rexabook

Vagaro

Points-based, not stamp-card

Peak / weekend pricing rules

Rexabook

Vagaro

Who should choose which?

Choose Rexabook if…

Traders who'd rather own their client relationship than rent it from a marketplace, or who operate outside the US and want no-show protection, local-currency pricing, and a product that isn't built around US-specific payroll and inventory.

Stick with Vagaro if…

US-based salons and spas that need Vagaro's marketplace and US-specific payroll / inventory features.

Frequently asked questions

Is Vagaro available outside the US?
Traders outside the US can sign up for Vagaro, but the product, payment processing, and tax handling are US-centric. Rexabook is built for appointment-based businesses internationally, with local-currency pricing in every market it supports.
How does Vagaro's pricing compare to Rexabook?
Vagaro's subscription starts higher than Rexabook's £15/month + VAT in-person plan - and Rexabook is free when you take payment through us, with your client covering a small booking fee instead. Vagaro also offers a marketplace option with a separate commission structure. Rexabook has no commission either way.
Does Vagaro charge no-shows automatically?
Rexabook's Card Protection charges no-shows and late cancellations automatically to the card on file via Stripe - included free in the base.

Other comparisons

See how Rexabook compares to other booking platforms:

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